
While America remains a very religious country, the decades of the 21st century have seen a changing mix, particularly with the "rise of the nones" (those who claim no religious affiliation, which has been most evident among younger age cohorts). Religion in America traces significant changes, some going back to the end of World War II in 1945, much to the early 1970s, using data from public opinion polls and research by Gallup, Pew, Barna and others. The report is updated throughout the year.
Latest updates:
On the InfoMatters blog…

COVID-19 Retrospective
May 12


COVID Perspectives for February
March 10

Seventy million books in America's libraries, but the one you want to read is always out.
While America remains a very religious country, the decades of the 21st century have seen a changing mix, particularly with the "rise of the nones" (those who claim no religious affiliation, which has been most evident among younger age cohorts). Religion in America traces significant changes, some going back to the end of World War II in 1945, much to the early 1970s, using data from public opinion polls and research by Gallup, Pew, Barna and others. The report is updated throughout the year.
Latest updates:
On the InfoMatters blog…

COVID-19 Retrospective
May 12


COVID Perspectives for February
March 10

Just once in a while let us exalt the importance of ideas and information.
On the InfoMatters blog…

COVID-19 Retrospective
May 12


COVID Perspectives for February
March 10

While America remains a very religious country, the decades of the 21st century have seen a changing mix, particularly with the "rise of the nones" (those who claim no religious affiliation, which has been most evident among younger age cohorts). Religion in America traces significant changes, some going back to the end of World War II in 1945, much to the early 1970s, using data from public opinion polls and research by Gallup, Pew, Barna and others. The report is updated throughout the year.
Latest updates:
Suppliers and especially manufacturers have market power because they have information about a product or a service that the customer does not and cannot have, and does not need if he can trust the brand. This explains the profitability of brands.